Appointments - Alexandra Lupin has been appointed head of retail media at Bizon, a position she has held since November 2024. She will be responsible for reinforcing strategic initiatives and supporting brands in the deployment of innovative, high-performance solutions

Alexandra Lupin has been appointed head of retail media at Bizon, a position she has held since November 2024. She is responsible for reinforcing strategic initiatives and supporting brands in deploying innovative, high-performance solutions tailored to their objectives on Amazon.
Alexandra Lupin has been appointed Paid search manager Reprise France at IPG Mediabrands France, in this position since December 2019. Alexandra Lupin, MBA commerce and marketing on the Internet - Devinci Executive Education (2013), master business, management, marketing and related support services - ESCP Business School (2011), has completed the following career path:

* 2019 - 2020 : IPG Mediabrands France, Paid search manager Reprise France

* 2020 - 2021 : Jellyfish France, Senior SEA manager

* 2021 - 2024 : Jellyfish France, Paid search manager

* 2024 : Bizon, Head of retail media

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Appointments - Alexandra Lupin has been appointed head of retail media at Bizon, a position she has held since November 2024. She will be responsible for reinforcing strategic initiatives and supporting brands in the deployment of innovative, high-performance solutions

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